Client acquisition and lead generation

Campaigns, funnels and lead management within a shared commercial process.

From channels to leads

Google Ads, Meta Ads and LinkedIn Ads are tools I work with. Selection depends on the audience, offer and project objectives.

Qualification and follow-up

Lead generation is connected to the CRM and sales work: collected information, responsibilities and next steps.

Measurement

GA4, Google Tag Manager and Looker Studio support journey analysis. Metrics depend on available data and objectives.

Where do we start?

A free 30-minute call helps us understand the situation and project fit. The Strategic Audit, from €500 to €900, is a separate activity: analysis, priorities and a roadmap. Scope and investment are agreed before starting.

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